We’ve Updated the Detailed SEO Extension (4 New Features)

Simply click the D extension icon to get SEO insights on any web page, free

The Detailed SEO Extension recently surpassed 570,000 weekly users, which I’m incredibly grateful for.

Now, as part of Ahrefs, we want to keep adding the most useful features for SEOs and digital marketers.

Alongside some small visual tweaks and important backend code improvements, here are the biggest additions in this latest release.

Easily find duplicate content on a specific site, or across the web

You might not know this, but the Detailed SEO Extension has a “hidden” Right > Click menu.

Hover over any text on the web, Right-click, and the extension will help you find other places that content has been published.

“On this site” automatically queries Google using the site: search operator with the correct domain, while “Across the web” performs a standard search in quotes (to find exact matches).

I use this during technical audits to see how templated a site is, and whether anyone is outranking them while copying their content.

See how pages will look on social media before they’re shared

We’ve always had a Social tab, but it only showed text details of any social card data a page might have.

Now, thanks to this latest update, the actual graphics load in a preview format, alongside their titles and descriptions.

Platforms typically rely on the Open Graph protocol, but some also offer their own tags, such as X (Twitter).

Quickly see all images on a page with and without alt text

Our Images tab has received a much-needed upgrade.

Instead of just being able to download the images on a page, you can now see a preview thumbnail of each one, and whether or not they’re missing alt text.

Google’s documentation on image SEO recommends that images include descriptive alt text, as it helps Google understand the image’s subject matter.

More importantly, alt text makes content more accessible to visually impaired users.

Find all external links on a page much quicker than before

While this is only a small update, extension users have requested it to speed up finding where a particular page links out to other websites.

Now, on the Links tab, there are separate tabs for both Internal and External links, rather than having them in one long, continuous list.

This is especially useful when there are a lot of internal links on a page, so you don’t need to scroll as far to find the outgoing ones.

We’re looking to keep making the extension better, with a number of exciting additions on our roadmap, and would love your feedback on what you want to see next.

Have a feature request in mind? Please email me at [email protected], and I’ll try my best to see what we can do.

A personal update on life at Ahrefs (and the exciting new product I’m working on most)

In September of 2025 I shared the news that Detailed was acquired by Ahrefs, and I would be joining the company to help with marketing and product development.

As an Ahrefs customer for 12 years, it was a dream opportunity for me to work alongside a team that was already building the tools and dataset I regularly used.

I also knew that Detailed and the extension would be in great hands, and of course, that all of the features you use would remain free.

Here are a few highlights since I joined:

• It’s a strange (but very cool) feeling to open social media and see your writing translated into lots of different languages
• Getting to announce huge product updates I know people will love (API access is here! 🥳) is awesome
• Just as cool is testing new product features in advance, sharing practical uses cases for them, and shaping how they’re presented
• I hoped this might happen, but I love being able to quickly bounce ideas off countless people who are just as nerdy about marketing as I am

Of course, there are challenges as well.

Whatever I work on, there might be hundreds of thousands of people ready to use it to help market their business. While I enjoy being creative, there are sometimes dozens of potential requirements users might have, which you need to consider.

I’ve generally worked on a bit of everything, but the product I’m spending most of my time on right now is Agent A.

I like to describe it as having a new marketer on your team, except it’s an AI agent with full access to Ahrefs data — even more than our API or MCP.

(Yes, I used an em dash, but I promise I’m writing this myself.)

Right now I’m primarily developing skills to help people get the most out of it.

If you’re new to AI in this context, skills are essentially reusable workflows to help you achieve a particular task as efficiently as possible.

Some of the skills I’ve added to Agent A so far include:

• AI Bot & Web Analytics: Highlights overlaps between pages AI bots visit and the pages they send traffic to, to help you prioritize those to work on
• AI Brand Sentiment: Finds your brand mentions across ChatGPT, Perplexity and more, and identifies all of the positive (and negative) things AI is saying
• Community Content Research: Takes your most important keywords and finds the top-ranking forum threads. It’s great for content ideas & AI prompt tracking inspiration
• Page Traffic Opportunities: Scans any page on your site, identifies ranking terms (via Ahrefs and / or Google Search Console), then suggests opportunities to grow its search traffic
• SEO to AI Query: Takes popular known search terms (from GSC data or elsewhere) and converts them into more natural language for AI visibility monitoring

Each skill is more in-depth than I can cover here, but let’s look at Community Content Research as an example:

I start by providing an Ahrefs keyword list, a CSV file, or pasting a list of terms.

Agent A then takes those and finds all of the top-ranking Reddit threads, highlights the most popular subReddits, and then finds other non-Reddit communities you might want to be involved in.

From there, you can also turn those discussion topics into content ideas to target, or use the natural style of how people type on forums to come up with prompts to track your AI visibility.

I’m constantly improving these (and adding more) but they’re already really cool to play with.

If you’re interested, you can learn more about Agent A over on the official Ahrefs product page.

If you’ve followed my writing for a while you know I like the opportunity to build custom projects with marketing data, so I feel pretty lucky to get to work on this.

If you have any questions about Agent A or any extension requests, please don’t hesitate to email me: [email protected].

I’m slightly nervous putting my email on this page, but I’ve always liked to be personal here at Detailed, so I’ll do my best to help.

Just please note that I can’t help with anything account related, and official Ahrefs support would be the best place to reach out to for that.

Thank you!